PointsBet Holdings Limited’s (ASX: PBH) wholly-owned subsidiary PointsBet New Jersey, LLC has entered into an ‘primary skin’ agreement with Twin River Management Group, Inc. to provide online iGaming/online casino in the State of New Jersey.
The deal is contingent upon Twin River’s completion of its acquisition of Bally’s Atlantic City Hotel & Casino in Atlantic City, New Jersey and obtaining the necessary regulatory licenses and approvals.
Manjit Gombra Singh, PointsBet’s President of Product & Technology, said the development of the company’s proprietary iGaming platform is progressing well, and the company is in advanced discussions with various market leading iGaming product/game providers including table game, slot content and Live Dealer casino solution providers.
PointsBet will launch iGaming in Michigan first, with the launch in New Jersey expected to follow in the first half of CY2021, subject to the completion of the Bally’s Acquisition and receipt of the necessary regulatory licenses and approvals.
PointsBet is thrilled to partner with Twin River to offer its online casino product in New Jersey as a complement to its critically acclaimed sportsbook,” Mr Singh said.
“PointsBet continues to innovate and iterate upon its proprietary technology profile and this agreement is yet another signal that PointsBet remains focused on providing a modern gaming experience for modern times.”
George Papanier, President and CEO of Twin River Worldwide Holdings, said PointsBet will be a great addition to its growing partnerships with innovation leaders.
“Adding an exciting iGaming experience with such a prominent partner, as well as significant property upgrades to the Bally’s facility, including renovated hotel rooms, a full-service spa, updated convention space, revitalising the slot floor, and dramatically improving the food and beverage amenities, we have an ambitious plan to fundamentally transform the property.” Mr Papanier said.
“We are also extremely excited to have the opportunity to participate in the best-in- class mobile gaming environment that New Jersey has created and that we believe will bring new and innovative offerings to the market.